applicant
Views
Marketing Executive (Traditional, Digital, E-commerce)
at Jessica in Singapore
Responsibilities
-
Brand and product marketing to industry’s influencers, reviewers, users and trade associations
-
Lead and manage of trade shows and joint-partner events to improve brand presence and product awareness
-
Plan and participate in the launch of new products and ensure effective internal and external communication
-
Coordinate and manage third-party agencies, such as public relations, branding, advertising agencies to develop and execute advertising and PR campaigns for both online and offline channels.
-
Create marketing collaterals and product information, such as brochures, flyers, videography, webpage and point-of-sales materials with support from external design agencies
-
Assist in the formulation of strategies to build a lasting digital connection with consumers and improve the company presence on social media (LinkedIn, Facebook, YouTube)
-
Perform content management and handling of enquiries on E-commerce channels and company website.
-
Optimise website search engine and report website statistics
Requirements
-
A Degree/Diploma in Business, Marketing or any related field
-
Minimum 3 years trade marketing/sales/branding/digital marketing experience in a B2B industry
-
Self-driven, hands-on, dynamic and independent with good time management
-
Good interpersonal and communication skills
-
Willing to travel if necessary
-
Experience/knowledge in diamond/ gemstones industry will be an advantage
Viewed: 10470 times