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full time Marketing Executive (Traditional, Digital, E-commerce)

at Jessica in Singapore

Responsibilities

  • Brand and product marketing to industry’s influencers, reviewers, users and trade associations

  • Lead and manage of trade shows and joint-partner events to improve brand presence and product awareness

  • Plan and participate in the launch of new products and ensure effective internal and external communication

  • Coordinate and manage third-party agencies, such as public relations, branding, advertising agencies to develop and execute advertising and PR campaigns for both online and offline channels.

  • Create marketing collaterals and product information, such as brochures, flyers, videography, webpage and point-of-sales materials with support from external design agencies

  • Assist in the formulation of strategies to build a lasting digital connection with consumers and improve the company presence on social media (LinkedIn, Facebook, YouTube)

  • Perform content management and handling of enquiries on E-commerce channels and company website.

  • Optimise website search engine and report website statistics

     

    Requirements

  • A Degree/Diploma in Business, Marketing or any related field

  • Minimum 3 years trade marketing/sales/branding/digital marketing experience in a B2B industry

  • Self-driven, hands-on, dynamic and independent with good time management

  • Good interpersonal and communication skills

  • Willing to travel if necessary

  • Experience/knowledge in diamond/ gemstones industry will be an advantage


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Published at 02-12-2019
Viewed: 10265 times